How to Upload Like an Influencer

Creating 3 to 6 videos a day isn't just a strategy—it's a commitment that can dramatically accelerate your social media growth. In 2020, I witnessed this firsthand during an office competition to reach 10K followers. My '80s nostalgia videos quickly grew our company page to 40K followers before plateauing when time constraints kicked in.

The Reality Behind Consistent Posting

While I found success with nostalgic content that resonated with GenX users joining TikTok during lockdown, my colleagues struggled despite having quality videos. Their biggest hurdles? Finding motivation to be on camera, identifying engaging topics, and setting up proper equipment. When you're already creating content professionally, the additional effort to maintain a personal presence can be challenging.

Going All-In: The Influencer Mindset

If you're serious about posting like an influencer, halfway measures won't cut it. In the Canadian market where there's no creator fund, TikTok and Instagram primarily serve as funnels to monetized platforms like YouTube.

Ten Essential Tips for Consistent Daily Content

1. Focus on your passion topic that you genuinely love discussing

2. Establish content pillars such as Sunday resets, GRWM, errands, morning routines, hauls, voiceovers, and seasonal content

3. Develop multiple content pillars to simplify calendar planning

4. Create standardized shot lists for each pillar

5. Build viewer comfort through recognizable formats

6. Document your process for easier editing

7. Implement a content calendar system

8. Maintain consistent high-quality lighting

9. Ensure your living situation supports content creation

10. Schedule regular posting breaks that push viewers to other platforms

    
    

Sample Shot List: Morning Routine

• Wake up, drink water, put on slides

• Turn on lights

• Open curtains, let dogs outside

• Greet children

• Make coffee

• Prepare kids' breakfast

• Pack lunches

• Feed dogs

• Get dressed

• School drop-off

• Pilates class

• Shower

• Sign off with teaser for your next GRWM video

These videos can be narrated with voiceovers or combine direct camera engagement with behind-the-scenes footage.

Creating a Sustainable System

With approximately 20 content pillars and detailed shot lists for each, you can film efficiently without overthinking. Consistency requires both systematic planning and production quality, viewers won't engage with poorly lit or unprofessional content.

Practical Considerations

Your lifestyle must accommodate content creation. Privacy concerns, noise restrictions, and interruptions can derail even the most determined creator. Most successful influencers post weekdays and use Instagram Stories strategically for affiliate marketing during weekend breaks.

Need help building a content calendar? Contact us for a customized content plan on how to upload like an influencer, including competitor research to help you become a consistent creator.